You must optimize your website’s performance if you want to attract new users and keep existing ones. Visitors to a well-optimized website have a positive experience and are more likely to return.
Furthermore, learning how WordPress sites work, as well as learning digital marketing methods by opting for an Post Graduation in Digital Marketing and combining them, will help you reach your target audience with fantastic results.
This post gives you a high-level overview of the top 10 best practices for WordPress site optimization. If you want to study and develop your website, a WordPress training course would be really beneficial, as you will have your site up and running in no time!
Easy WordPress Website Optimization Steps
● Take advantage of the CDN.
A Material Delivery Network (CDN) is a group of servers located across the globe that work together to provide content more quickly over the internet.
As a result, caching helps your website load faster every time a visitor comes because they are no longer necessary to fully load the site.
● Clear Out Your Trash
Any content that is removed, such as a post, a photo, or a comment, is discarded. The content can be recovered or deleted forever. Trash, on the other hand, consumes a lot of space in your database and slows down data retrieval.
Disabling the garbage option or regularly deleting rubbish might help you conserve space in your database.
The database is further jammed by a large number of draughts and post revisions. As a result, eliminate unneeded documents on a regular basis and limit the number of post-revision adjustments.
● Don’t forget to update.
WordPress is frequently updated because it is an open-source project. Themes and plugins for WordPress, as well as the site itself, may be updated on a regular basis.
For a variety of reasons, it’s vital to keep your site, themes, and plugins up to date. Each update corrects security issues and defects rather than adding new functionality. It secures and optimizes your website while also protecting it from hackers.
You might utilize WordPress auto-update tools to keep your site secure and optimized.
● Make use of excerpts
WordPress displays the complete article on the homepage by default. This slows down the loading process and may lead to fewer page views if people aren’t obligated to read all of the content.
As a result, go to your site’s settings and tell it to display extracts rather than the complete article.
● Reduce HTTP requests as much as possible.
Longer request queues are more likely to block a few requests, slowing down your website significantly.
To reduce the number of HTTP requests, consider the following:
- Remove any plugins that aren’t needed.
- Make the HTTP/2 transition on your website. However, this is contingent on the hosting business you select.
● Plugins should be added
While it may be fun to try out and play with new plugins, they are the biggest source of WordPress site slowness.
Plugins give website owners extra features like analytics or the ability to schedule, comment on blog posts, and so on, but they slow down the loading process. As a result, any plugins that aren’t strictly necessary for your website should be disabled or removed.
Even if everything goes wrong and you have to rebuild your website from the ground up, there is a plugin that will take care of it for you; a task that web administrators despise. In addition to resetting the entire page, the WP Reset plugin has a number of other features, such as traveling back in time.
● For long posts, use pages.
Postings that are longer and include more photos are more detailed. These take a very long time to load. As a result, WordPress offers the built-in capability to its customers to speed up loading times.
If users want to divide an article into two pages, they can simply use the ‘next page’ tag.
● Pay Attention To Image Size
Images can be used to break up long periods of text, increasing engagement. According to statistics, visual content motivates 80% of customers to read your content.
Your website’s loading time will be greatly slowed if your pages contain a big number of non-optimized photos.
You can reduce the size of your images using one of two methods:
Compress images up to 5 times before uploading, and resize your photos to fit modern screen dimensions.
Ensure that your photos are saved as the appropriate file type. For images with a lot of colors, JPEG is a suitable choice, whereas PNG is better for basic visuals. Furthermore, there are a number of plugins available for WordPress that can help you reduce the size of your website.
● Opt for WordPress themes that have been optimized.
Although WordPress has a large number of themes, not all of them are suitable for your needs. You must select the appropriate theme that fulfills your goal in order to create a website that functions properly.
Unnecessary weight can be added to a website with a poorly built or intricately planned design. As a result, it’s a good idea to choose an adaptive theme that’s popular with search engines to increase your performance and loading speed.
Keep in mind that because search engines place such a high value on a website’s loading speed, effectively using the following SEO methods can be extremely useful.
If you want to learn more about optimizing your website and ranking higher in search engines, you should take an online SEO course.
Will you implement the ten best practices to boost the speed of your WordPress site? Please let us know what you think in the comments section below.