Did you know that roughly 42% of small businesses have a mobile app?
Creating an app for your business can be a great way to meet the needs of potential and existing customers. However, if you don’t design your app properly, you may end up wasting a lot of time and money on an ineffective app.
Keep reading, and you’ll discover three business app design mistakes you need to be wary of. Whether you’re looking to create an iOS or Android app, this post will help you do things the right way.
Focusing on Too Many Features
When developing an app, lots of companies make the mistake of focusing on too many business app features.
This is a problem because the resultant app can then become ‘bloated’ and difficult to use.
Thus, when you’re developing your app, you should narrow down your focus so that your app is designed to do one ‘thing’ really well. If you don’t know what this ‘thing’ should be, consider speaking to some of your customers.
They will be able to highlight some of the features they would really like from your mobile app. You can then take the most common suggestion and build your app around that.
Over time, you can then slowly expand the scope of your app, so it incorporates additional features.
Failing to Ask for Feedback
Another mistake businesses make when creating mobile apps is failing to ask for feedback.
If you don’t solicit feedback, you won’t know if your app has a solid design. This is a problem because people may then stop using your app, and you may not be able to get them back.
Luckily, you can address this issue by creating an alert within the app that asks people for feedback.
You should also try to get some feedback during the app development process. In doing so, you can then fix any issues with the user interface, or feature set, before the app is released.
Not Providing Good Documentation
If you release an app, it’s critical you provide some documentation so people know how to use your app.
After all, even if your app has a good design, it’ll count for nothing if people don’t know how to use the features within your app.
Following this, you should create blog posts that teach people how they can use your app, and you should link to these posts within the app.
If you’d like to see an example of a company that provides good documentation, you can go over here to check it out!
Will You Avoid These Business App Design Mistakes?
When you’re developing an app, you need to be wary of the business app design mistakes mentioned in this post.
If you want to keep mistakes to a minimum, you should constantly review your app throughout the development process. In doing so, you’ll be able to spot potential issues that might frustrate users later on down the line.
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