Sales Manager

Looking Forward to Become a Sales Manager? Here are the 8 Skills You Need

Everyone begins their career with the aim to become successful.

You do everything in your power for it. You start with your bachelor’s degree, gain early work experience, maybe achieve a master’s degree, pursue professional certifications, and finally, build up work experience to work at a company you love.

Take Dwight Schrute from The Office as an example, who wishes to become a Manager. Of course, you might not want in a paper company, but I hope you get the point.

Sales Manager is one of the most crucial pillar of any business as he/she is responsible for building, leading, and managing a team of salespeople within an organization.

They are the driving force behind successful sales organization. They deal with several mission-critical functions with activities, like goal setting, managing individual and team quotas, creating a sales plan to improve execution, monitoring real-time progress, overseeing sales training, and much more.

However, becoming a sales manager is no child’s play; it is an important position that requires a person to have certain skill sets.

Here are a few great attributes to be a successful Sales Manager:

  1. Passion – With passion in your corner, the world is your oyster.
  2. Integrity – Never compromise your team’s principles for anyone & give credit where it’s due.
  3. Positive attitude – Setting the tone for the company & bringing smiles to the sales team is priceless.
  4. Lead by example – A manager should stay on the floor with his people, guiding & supporting them.
  5. Loyalty – Your team should know you are in their corner, and they’ll aspire to be you.
  6. Coaching – The will to take time and show the ropes to other aspiring sales managers.
  7. Empathy – Empathy allows managers to identify underlying problems their team faces and understand situations from their point of view.

However, how to scale the journey from a Sales Rep to a Sales Manager?

It all begins by helping your fellow reps succeed even without the title of Sales Manager. Be proactive and help your team members so you can get noticed and fast-track your entry into your dream job.

In addition to this, you also need to showcase the following:

Leadership skills

Good Sales Managers have the ability to bring the best out of their team. They understand their team’s strengths and weaknesses and delegates tasks accordingly. They are always happy to help and often found assisting their team through hiccups.

Communication skills

As a part of their job, Sales Managers communicates with a variety of people: marketing, customer support, management, and the team. That’s why it is imperative for them to great communication skills so that they are able to put the message across team clearly and compassionately.

Identifying Problems and Solving Them

Every now and then, Sales Managers (regardless of the domain in which they are work) have to wear the problem-solving hat to demolish the barriers of Sales Success.

They should know how to solve for various use-cases in the sales process – be it a halted deal or an upset consumer, a sand how to put an end to it calmly.

That said, anticipating potential problems is equally important for sales manager. Kylas suggests that Sales manager should do regular audits in order to understand the loopholes in the sales process.

Identifying, recruiting, and hiring talented sales reps

A company’s success is directly proportional to the performance of its sales team. On an average, 32% of a sales manager time is spent on managing people.

This number can be decreased if the manager has a dedicated team fueled to perform better every time. That is why as a Sales Manager performance over time for the company’s success. But the skill to identify, recruit, and hire new, promising talent is necessary too. With great power comes great responsibility, and keeping the right candidates coming through the front door helps you grow personally too with getting experience to identify such talent.

Defining, implementing, and innovating sales plans – Implementing processes and regular planning is essential for a successful business model as your team and company grow. It’s important to find stability and consistency in sales rather than a few hotshot ideas. Here are three distinct ways to know your sales plans are good:

  • Sales forecasting and goal-setting
  • Market and target audience research
  • Possible partnerships

Resilience – A sales job is pressuring, but management, even more so. Resiliency is an important skill to lead your team through difficult times by motivating them daily. Set a clear vision and destination for your team. It keeps pushing you through the challenges.

Open to Changes

As of 2021, hubspot states that 70% of sales manager say a manager’s ability to navigate change is more important now than it was ever before. Therefore, making it a crucial skill that Sales Managers should have in their toolkit.

Forecasting sales results, the best you can

Find a direction that works for your team and see it through in the coming quarter with individual goals, too. Show higher-ups your team’s reliability in performance based on those metrics. Here are some common sales forecasting strategies that can benefit you:

  • Lead-driven forecasting – Analyze each lead & assign them a value based on their relationship.
  • Opportunity stage forecasting – Chop your sales pipelines & assign a value to their closing rate.
  • Multivariable forecasting – Compile the forecasting methods into one complex analytics system.

We hope this helped you learn the responsibilities and skills needed to get closer to your dream job. Remember to sell your skillset during the Sales Manager interview and keep following up, providing value until you get a definite response and even after that.

Start identifying opportunities to prove your skillset because the chances will keep coming. Always use your work expertise and guide your peers, which shows compassion and the ability to become an effective leader for your team.

Don’t wait for success to find you. You find your way to success. So, are you ready to begin your journey as a Sales Manager? You will find all the answers you are looking for within our extensive toolkit, crafted to nurture your skillset and pave the road to a brighter future for you in the sales sector.


About Ambika Taylor

Myself Ambika Taylor. I am admin of For any business query, you can contact me at