Overview of the Market
Why is the vendor landscape of the global enterprise software reseller market consolidated? To achieve complete understanding of the global reseller panel market, we have analyzed the reseller market by segments such as offering, vertical, and region. On the basis of offering, the global enterprise software reseller panel market is segmented into software and services. Similarly, on the basis of vertical, the global enterprise software reseller panel market is segmented into retail and consumer goods, banking and financial services, manufacturing, government, telecommunication, and ITES, healthcare and life sciences, retail and consumer goods, aerospace and defense, travel and hospitality, and others.
Importance of SMM Reseller Panel for VMware
Customers are always looking for trusted partners to ensure the security and reliability of their virtualization environment. This is especially true for customers running on VMware. To ensure customers have an opportunity to purchase SMM reselling products at a level of quality, quality, and stability that they’ve come to expect from us, we’re introducing a new reselling program for our VMware Virtualization Reseller Program. The Smm panel consists of a set of active and passive certified resellers from around the world, in order to provide customers a trusted reseller to source and acquire our products.
The SMM Reseller Panel (SMRM) will be available as part of the VMware Reseller Program. SMRM is a reseller program that provides opportunities for authorized resellers to sell our industry leading products directly to VMware customers and partners. In addition to reselling our products, the SMM Reselling Panel offers these participating retailers the opportunity to gain exposure to the VMware ecosystem and provide the ability to acquire, test, qualify, and deploy our solutions. The VMware Virtualization Reseller Program is a multi-tiered, incentive-based sales compensation program. The primary reason for supporting this program is to allow our partners to focus on products that support VMware customers.
SMM Reseller Panel in VMware’s Hybrid Cloud Platform
VMware Storage Managed Switches (SMM Switches) and advanced SMM Reseller Panels will be a featured component of VMware’s “Seamless Hybrid Cloud Platform” (Hybrid Cloud Platform) partner community event for the third consecutive year. The event, to be held in Tokyo on August 27-30, 2016, is a part of VMware’s extensive marketing and sales program for partners worldwide. “I’m very excited about the prospects of our partner program,” said Sumit Dhawan, vice president, Worldwide Partner Sales and Alliances, VMware. “We are making significant investments in this program of partnership, and are excited to see the value that our partners will generate through these latest activities. The SMM panel event will provide our partners with a valuable education opportunity in building their channel businesses while exploring opportunities in the SMM sector.”
“The SMM Switches SME Network will enable network administrators to cost-effectively address the growing need for interoperability between storage systems, workflows and cloud infrastructure environments,” said Larry Everly, senior director, Networking and Portfolio Management, HP Enterprise. “The SMM Switches SME Network is a game changer for managing cloud-based applications and it delivers maximum value to our customers.”
“We have a long history of supporting VMware technologies and we are excited to expand our partnership to include a VMware Hybrid Cloud platform,” said Jay Wright, vice president, Seamless Hybrid Cloud business line, Hewlett Packard Enterprise. VMware announced the availability of VMware vSphere, vCenter and NSX Reseller Panel in three variants, making it easier for resellers to deliver the solutions and services they are known for and enable VMware partners to meet the business needs of the increasing number of customers who are looking for integrated services to help accelerate their business. The vSphere Reseller Panel is the industry’s first cloud-based VMware sales enablement tool. The panels give resellers immediate and customizable access to products and services, as well as training, through an on-demand web portal. Resellers can use the tools to distribute the VMware solutions to new and existing customers as well as their own customers.