Recent Posts

How Artificial Intelligence Is Revolutionizing Digital Marketing

Digital Marketing

AI is the acronym that identifies the concept and technology called Artificial Intelligence, i.e. the ability of any technological system to perform specific activities, given tasks or to solve certain problems. If we were to speak generically of Artificial Intelligence we would have to go into very specific and diversified …

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Smarketing: The Perfect Strategy to Align Sales and Marketing

Smarketing

Have you ever heard of Smarketing? It is not a term that we invented, but rather a relatively recent neologism which is nothing more than the fusion of Sales and Marketing. More than a word, Smarketing is a real strategic and operational method in which the common objectives of the …

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Content Marketing: What Is It?

Content Marketing

What exactly does the term “content marketing “mean? And how does it currently fit within the digital strategies of companies? In very simplified terms, content marketing identifies the actions of drafting textual content intended for the web and designed to attract online users, in order to best enhance a product, …

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Inbound and Outbound Marketing: Advantages, Differences and Methods

Inbound and Outbound Marketing

What is difference between inbound and outbound marketing? What are the advantages of both and what are the methods for developing them? In this quick article we want to provide you with a general overview that will allow you to better understand how distant but at the same time complementary …

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Marketing and Sales Automation Software for Small Business

Small Business

I really like the simple fact I can put Infusion soft on autopilot. Having Infusion soft mechanically reach outside to my own leads and encourage them for a type of event, browse an guide, or simply talk together with me is extremely powerful. It saves me a great deal of …

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Reasons Why Polo Shirts Business Will Thrive in 2020

Polo Shirts Business

Out of all the fashionable pieces out there, the one trend that will never go out of style is the classic polo shirt. Whether it is an embroidered polo shirt, a plain colorful polo shirt, or a fitted polo shirt, this elegant clothing style has always ruled the hearts of …

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