Magento and Wix have been each other’s steady competitors for a long time. Business owners are often not sure which one will work the best for their e-commerce store. If you feel the same, you need to read this comparison guide until the end. Here, we compare both the platforms in detail. Keep reading!

Magento 2 Vs. Wix: Which E-commerce Platform to Use for Online Store?

The new generation is all about the online globe. People not only find entertainment in the digital world but also establish their source of income. One such way of earning online is setting up an E-commerce business. You can easily come up with a business idea and the cost of an E-commerce website, but to carry it out effectively, you need to choose the right tools. For instance, an entrepreneur must be careful while picking up a web development platform because that is the most crucial factor while setting up a store. As per the current reports, Magento 2 and Wix are leading in this field. But you have to choose any one of them. Before you make your mind on which development company you will work with, read this comparison guide until the end!

Usability

When it comes to usability, both Wix and Magento 2 are our choices because they are equally easy to use. Wix 2 is especially preferred by those who want an aesthetic store with minimal functions. Also, if you are an inexperienced designer, then Wix might be the right choice for you. On the other hand, Magento 2 comes with an open-source feature, which allows a developer to customize and update the website as per need. Hence, both assure that your customers can buy their favorite items from your store without any complexities!

Features and Benefits

Apart from usability, another factor that holds vitality while choosing an E-commerce platform is its features. If a development site lacks good benefits, then neither the business owner nor the customers will gain satisfaction. So let’s have a look at the features provided by Wix and Magento 2!

Design and Themes

Magento 2 has a superior collection of customized themes that suit large stores perfectly. In addition, they have a unique design for every E-commerce shop so that you don’t need to compromise by choosing a layout that looks nowhere close to the niche of your shop. Wix has a decent collection of templates, but the aesthetics are not that beautiful as Magento 2. Hence, Magento 2 wins here!

Language Support

Both the platforms offer multilingual support to the customers. Hence, using their site, you can quickly sell your products to multiple countries. It’s a tie between Wix and Magento 2 here!

Professionalism

Are you in search of a platform that will gift you a professional website? Then we would suggest you go for Magento 2. Due to its extensive collection of website designs and open-source features, the store looks more organized. On the other hand, Wix gives a more basic look.

Marketing Tools

Again, Magento 2 takes the limelight due to its SEO and other marketing tools. Magento offers a range of Magento 2 SEO extensions provided by different extension providers to improve your website. Proper marketing will help your store rank higher on Google. Unfortunately, Wix cannot provide this feature. Hence, it lacks here!

Pricing

A direct comparison of prices between the two platforms is impossible because Magento 2 is available in both paid and unpaid versions. Also, when you buy the Enterprise Edition of Magento 2, the price is decided based on your store’s requirements. Hence, we cannot give a definite cost value for that. However, Wix subscription has a fixed monthly charge as follows:

Benefit	Cost per month
Connect Domain	$4.08
E-commerce	$16.17
Combo	$8.25
Unlimited	$12.42

Wix offers a two weeks free trial opportunity. So, if you want to try an E-commerce development experience for free, then go for the free trial of Wix. Due to this feature, Wix wins here!

Final Word

After reviewing and comparing both Wix and Magento2, our experts believe Magento2 is the true winner because of its vast collection of templates, features, marketing tools, and Magento maintenance and support. However, if you have a small business, then Wix would be better for you. It is so because Magento 2 is more compatible for managing large companies. Depending on your needs, which one will you choose? Do share with us!